Strategy Safari : The complete guide through the wilds of strategic management

Description

"Henry Mintzberg's views are a breath of fresh air which can only encourage the good guys." The Observer "My favourite management book of the last 25 years? No contest. The Rise & Fall of Strategic Planning." Tom Peters, managment guru Strategy is the most prestigious but also the most confusing part of business. Managers are constantly bombarded with new jargon and the latest fads promising the magic bullet for every strategic problem. The world of strategy can seem to be an impenetrable jungle. Strategy Safari presents a powerful antidote to the dilemma of needing to know about strategy and yet not being able to find any comprehensible guidelines. This revised edition is a comprehensive, colourful and illuminating tour through the wilds of strategic management. In this provocative, jargon-free and extremely readable guide, top strategy authors Mintzberg, Ahlstrand & Lampel clearly set out and critique each of the ten major schools of strategic management thinking to help you grasp what you really need to know. Take the strategy safari your business will thank you for it.

Details

Author(s)
Henry Mintzberg, Bruce W. Ahlstrand, Joseph B. Lampel
Format
Paperback | 464 pages
Dimensions
158 x 236 x 25mm | 626g
Publication date
02 Dec 2008
Publisher
Pearson Education Limited
Imprint
FINANCIAL TIMES PRENTICE HALL
Publication City/Country
Harlow, United Kingdom
Language
English
Edition
Revised
Edition statement
2nd edition
Illustrations note
w. figs. and cartoons
ISBN10
0273719580
ISBN13
9780273719588
Bestsellers rank
84,986

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